Donna Siegel

Articles on sales team management and training, best sales skills, customer service and retention, building and using sales tools, generating sales leads, and sales career and personal development 

• Using the internet to screen sales rep applicants
• Shave seconds off telephone customer service talk time
• Setting sales quotas for your sales team
• Peer exchange: salespeople coaching salespeople
• An open letter to my sales manager
• Deliver valuable sales training for senior reps
• E-mail sales rep coaching: almost like being on the road with your reps
• Using the web to increase the impact of sales training
• Customers can't buy if they don't understand your product
• Using your company's intranet to help reps sell more
• Build sustainable quality into your telephone call center
• Do you and your sales reps hear the same things?

Best sales skills

• When customers hesitate to buy your product or service
• The internet: your best source for the latest customer information
• Relationship selling: getting your customers coming back for more
• Selling to the true decision makers

Customer service and retention

• Why your company needs standards for customer interactions
• Use your web site to solve customer problems
• Responsiveness: key to effective customer service
• Use your web site to deliver excellent customer service
• Ending the customer service conversation
• Reading the customer's body language
• Listening to the customer
• The role of questions in customer service
• An effective start to a customer service conversation
• The underlying customer service process
• What customers really want
• The key to the restaurant business: great customer service
• Customer service for the affluent
• Common customer service errors and what to do about them
• Customer service: helping difficult customers
• Customer service when the customer has to wait for help
• Reaching out to new customers
• Customer retention through better customer service

Building and using sales tools

• Get all that information into your SFA system
• Sell more by showing the right product on the first try
• Presenting information to the customer

Generating sales leads

• Newspaper inserts: effective advertising tools for small businesses
• Tired of cold calling? Try a marketing survey
• How to measure the heat of your sales leads
• Mining for sales leads at trade shows

Sales career and personal development

• Make your resume cover letters work for you

Donna Siegel
SeaBird Associates Inc
3011 NE 7th Drive
Boca Raton, FL 33431
Phone: 561-750-9233
E-mail: Donna Siegel

A proven process to make your sales team more productive through coaching

About SeaBird Associates Inc

About Donna Siegel